Goodness

Two things that SFCG does well are embracing some newer approaches to conflict resolution and recognizing a good thing when it comes along. The first results from my surprise at the degree to which local stakeholders are involved in projects. More than eighty percent of the employees of SFCG are local nationals in the various countries of operation. One of the newest projects is a television drama called The Team. It utilizes near-universal love of football to show conflict resolution among multiethnic members of a soccer team (though, Pakistan’s version follows a cricket team). Actually, The Team is many dramas. It is produced separately in each of eight countries and addresses the unique conflict issues of each. And each is primarily written, directed, and produced by local community members. As to the second point, the fact that this program has become so successful is wonderful; SFCG is concentrating massive amounts of energy into its expansion.

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