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  • Samantha Hacker 7:07 pm on April 22, 2010 Permalink | Reply  

    So Long, Fairwell, Auf Wiedersehen… 


    I’m not a big fan of goodbyes, especially when it is with people that I genuinely like. Luckily, or not so luckily, I’ve never liked saying goodbye to my bosses/co-workers. Between my 3 internships, 1 summer job and numerous babysitting gigs, I have worked with some awesome people.

    National Geographic is no exception. I have absolutely loved being here, doing the work I do and meeting the people I’ve met. My boss has been a mom, a friend and a supervisor to me, and I feel like I’ve made a little family for myself in our department. While I’m excited for graduation, a new apartment and a new job, I’ll be sad that I won’t be surrounded by these people anymore. But alas, such is life.

    Awhile back, I blogged about the importance of saying thank you. Now, as I peace out of this blog, I just want to reemphasize how important it is. When you leave an employer or an interview and the last memory they have of you is your graciousness, you’ll be in a good place.

  • Samantha Hacker 2:42 pm on April 18, 2010 Permalink | Reply
    Tags: , relationships, sorority   

    All Roads Lead to an Internship 

    So besides interning at NatGeo, babysitting and going to class, throughout college I’ve been active in a sorority, Alpha Epsilon Phi. I know Greek life is a touchy subject at plenty of schools including AU, but besides the fact that I have had so many great experiences with AEPhi, I promise that this post is really about career advice.

    Using a sorority, or any other type of academic or non-academic group you’re affiliated with, is a great way to find networking opportunities. Just the other day, an e-mail went out over our listserve from an alumnae who is looking to fill 5 awesomely salaried entry-level jobs in DC. Also, the relationships my sisters or I have made have really benefited future AEPhi’s. I’ve had a ton of internship offers, a job interview and endless babysitting jobs from older girls in my sorority. Even right now at my internship at National Geographic, my boss asked me to find people to submit resumes for my same internship for the summer and she ended up hiring a sister of mine.

    So, as my title says, all roads lead to an internship… or job… or something. Use whatever relationships you have, or even those of someone you know, and it will get you somewhere awesome.

  • Samantha Hacker 8:56 pm on April 11, 2010 Permalink | Reply
    Tags: Audi, Grandma,   

    NatGeo isn’t just for old people! 

    So I’ve been busy working on projects regarding 2009 advertising in our International Editions at NatGeo. But only today, a random Sunday afternoon, did I realize that the image of NG abroad totally doesn’t match up with the image here in the US. When I tell someone I intern at National Geographic, their first reaction is: “My Grandma/Grandpa/Great Aunt/Old _____ loves National Geographic!” I get it. Old Americans love it.

    But in almost every market abroad, the target market is 18 to 34 year olds who like high-quality luxury goods, who love to travel and know how to work with technology. You probably don’t believe me, and that’s fine. But you should believe the international auditors who, every year, audit the magazine and define the target market (I totally didn’t know these kinds of auditors even existed).

    Audi. Corona. Volkswagen. North Face. These are some of the biggest advertisers in International Editions of National Geographic. I can’t say I know much (read: anything) about the brands that advertise in the US version of National Geographic Magazine, but I definitely haven’t see my grandma cruising in an Audi or climbing a mountain wearing North Face anytime lately.

    • David Fletcher 2:56 am on April 18, 2010 Permalink | Reply

      They have even expanded the brand into a younger demographic through Glimpse. It is colorful, international and authored by student travellers: http://glimpse.org/

  • Samantha Hacker 6:05 pm on April 5, 2010 Permalink | Reply  

    The Dark Side of Internships 

    Here at AU Interns, we like to believe that internships are the best thing after sliced bread. Personally, I think they’re the best things after brunching and Sunday morning walks. A lot of us at AU have had amazing experiences at our internships, made friends and mentors or have received jobs because of the internships we’ve held.

    Besides interning, I babysit weekly for a great family in the area. The parents of the kids I babysit for work in/are some major players in the labor world (labor industry? I don’t know). Sometimes they ask me what I’m doing at National Geographic and are almost bothered at how much “real work” I do 3 days a week while not getting paid. Then last night, I got an e-mail from the Father containing this article (you should really read it, it’s bizarre some of the “internships” students have had).

    There are always good and bad sides to any job or internship, and this article definitely points out the dark sides. I think AU has done a good job of making sure we don’t end up in situations mentioned in the article, and I know I’m lucky for not having to be the one to “wipe the door handles each day to minimize the spread of swine flu.”

  • Samantha Hacker 3:58 pm on April 1, 2010 Permalink | Reply  

    The Calm After the Storm 

    Now that the International Conference is over, every guest is officially out of our offices and all follow up materials have been followed up on, things have calmed down. Much appreciated. I have a few projects that I’ve been working on at work related more to advertising, but they’re pretty long and slightly monotonous. Luckily, my supervisor comes in every once-in-a-while for a little break and asks me how life is going, what I’m doing in school, etc.

    I’m really so happy I’ve gotten to know and get close to my boss. She’s so easy to talk to, about work or life, and has even given me some ideas I can add to my final internship paper. We had a guest speaker in my Sports Marketing Management class last night, Jimmy Lynn, who talked about the importance of having mentors and being a mentor and I couldn’t agree more. I’ve had three amazing teachers at my past three internships/jobs and they are the reason I can say I have a real job after graduation.

    So I guess nothing else super exciting to report. National Geographic is about to roll out a HUGE new International Edition; it’s a big deal. However, I’m pretty sure I’m not allowed to talk about it yet so you’ll have to wait to hear what it is 🙂

  • Samantha Hacker 5:47 pm on March 25, 2010 Permalink | Reply
    Tags: Dupont Circle, GPA,   

    Not exactly intern related… 

    but I still feel this warrants an AU Intern blogpost. I’M EMPLOYED POST-GRADUATION!

    I got the most amazing news on Tuesday that I was offered the position of Project Assistant at SimpsonScarborough, a market research firm for higher education in the heart of Dupont Circle. After almost dropping dead of pure joy, I quickly accepted and have been on cloud nine ever since. I  loved the people I met on my interview, and I feel like this is going to be the perfect fit/beginning of my adult life (ahhh I’m an adult!?).

    So now it’s even harder to focus on schoolwork. It’s kind of like that feeling after you got into college and forgot about High School. I have to keep reminding myself that my GPA still matters, thus schoolwork still matters. Anyone else starting to feel the senioritis? The warmer weather definitely doesn’t help…

    • Jessica Beasley 12:46 pm on March 31, 2010 Permalink | Reply

      CONGRATS!! That’s so exciting!!

      I totally know what you mean about the senioritis – I had a bad case before I graduated last year but be sure to keep your grades up! You’ll thank yourself if you ever decide to pursue a higher degree!

  • Samantha Hacker 4:39 pm on March 23, 2010 Permalink | Reply  

    Free National Geographic E-zine! 

    Hopefully the title caught your attention, but you have to read my little shpeal before you get the free stuff 🙂

    Anyways, National Geographic Magazine’s April issue is dedicated solely to water, as yesterday, March 22, was World Water Day. Hillary Rodham Clinton was chillin’ around NG headquarters yesterday, but I didn’t get the memo until she had already left!

    Here’s a link to all the goings-on yesterday, including a video of Clinton’s speech and the link to the free NG magazine! And remember to appreciate all the wonderful things water does for you 🙂


  • Samantha Hacker 4:35 pm on March 16, 2010 Permalink | Reply
    Tags: Free Food, International Conference, ,   

    How I Spent My Senior Year Spring Break 

    …no, it didn’t involve beaches, fruity drinks or Mexican food. While everyone was off enjoying beautiful weather or being home with their families, I stayed here in DC and interned. At first, I have to admit that I was sad I wouldn’t have a typical Spring Break trip during my last year of college. However, I think it was a blessing in disguise.

    Over the past few weeks, I’ve really bonded with the people I work with at National Geographic and I think myself and the other intern really showed them how crucial interns are. We’re now in the midst of the International Conference and it’s been so crazy, yet very rewarding. One thing I’ve realized through the running around, late nights and early mornings is the importance of saying “thank you” – and it goes both ways. Supervisors and colleagues should appreciate the help interns give, but we should also recognize others when they help us with our own projects and goals. I have some great role models and friends here and I’m going to make sure I say “thank you” to them as much as I can.

    • felice mirsky 12:56 am on March 17, 2010 Permalink | Reply

      Dear Samantha,
      As your mother, I am very proud of your decision and, yes, you did make a very wise choice. There are always sacrifices to be made in this world. To sacrifice a “spring break” for an opportunity, such as this one, will help mold your future. An employer would much rather review your resume with a week spent at an International Conference rather than an International Beach Party. LOL
      I love you,

  • Samantha Hacker 3:04 am on March 9, 2010 Permalink | Reply
    Tags: Discounts, ,   

    Top 5 Reasons to Work at NatGeo 

    1. The Cafeteria: I had heard we had a cafeteria but the 5th grader in me was too scared to venture to the big, bad lunch room all alone. When I finally mustered up enough courage, I discovered what all the rage was about. Basically, imagine a cleanier, yummier, CHEAP version of TDR. Apparently the food is somehow subsidized, so you can get a full meal for under $6.

    2.The discounts: Whether 25% or five-finger, there are so many discounts being thrown at National Geographic employees. You can get 25% off any purchases at the Museum store and in other departments of the company. Also, a lot of us reap the benefits of too many magazines/DVDs/books/etc. and a major lack of storage. Sometimes in ILA (my department), I’ll make a comment about how some magazine was really cool and five minutes later I have my own copy.

    3. Brushing shoulders with the world’s most famous photographers: My first day of work was coincidentally the Society’s 2010 Photography Seminar. Really, they should call this the “Sitting Next to Amazing Photographers and Hearing/Seeing What They’ve Been Working On Before Anyone Else Sees These Photos” Seminar (I’m sure that was the working title). There was so much talent in one room, and any NG employee could go.

    4. You can be the next world-famous photographer: At that same Photography Seminar, interns just like you and me were given the same amount of time as the Joel Sartore’s of the world to show things they’ve been working on. Unfortunately, I have zero photography skills so I probably won’t be the next NG photographer.

    5. It just feels good at the end of the day: As I mentioned in the title of my first post, NG’s mission is “Inspiring People to Care About the Planet.” Being an “advertising person,” we don’t usually get the rep of being kindhearted people who care about the well-being of the world. National Geographic has taught me that you can be in marketing and still have a soul!

    • fblume 4:21 pm on March 15, 2010 Permalink | Reply

      This is great! Can I put this on our HIGH QUALITY INTERNSHIPS map!!??

      • Samantha Hacker 4:37 pm on March 16, 2010 Permalink | Reply

        Go for it!

    • Chenxing 8:08 pm on March 28, 2010 Permalink | Reply

      Hi Samantha~ I’m interested so much in interning in NatGeo this summer, and I applied from the official website, but…What’s the next step? Hope to hear your recommendation and more information..!! Thanks so much!

    • Samantha Hacker 12:56 pm on April 2, 2010 Permalink | Reply

      I would say the next step is to really just keep applying. I sent my resume to a few places on Kogod CareerSource as well as online because I really wanted to work there and I could see myself in a few different positions that were open. Some applications are sent directly to the staff looking for interns and others are sent to Human Resources where they may resend out your resume to someone who needs an intern. Give about a week or two to hear back and then, if there’s any contact information available, e-mail that person saying you’ve applied, are very interested in the position, etc.

  • Samantha Hacker 6:20 pm on February 23, 2010 Permalink | Reply
    Tags: , , ,   

    Inspiring People to Care About the Planet… 

    Hi to all my fellow students (and Mom and Dad)! My name is Samantha Hacker and I’m a proud marketing intern at the National Geographic Society in the International Licensing and Alliances Department. I know that’s a mouthful, but basically I help out with all the marketing and advertising functions related to the National Geographic Magazines abroad. I got this internship by sending my resume and cover letter through Kogod’s CareerSource for about a million different positions (you could say I really wanted to work at NG), and this opportunity sounded the coolest

    Besides brushing up on my Finnish, I spend most of my days helping get ready for our big International Seminar coming up in March. So far, I’ve had an amazing time learning about NG, and marketing in general, and I can’t wait to share my journey with all of you!

    • FB 1:31 pm on February 25, 2010 Permalink | Reply

      Welcome to the blog! WHAT are you doing at NatGeo that involves brushing up on your Finnish?! And WHY did you pick it? You said it sounded the coolest. Was that because it’s THE National Geographic? The internship sounded really interesting? You have a thing for licensing? What was it?

    • Kristen 12:28 am on February 26, 2010 Permalink | Reply

      Oh Hi Samantha, it sounds like you have such an interesting internship, can’t wait to hear more about it!!!!! 🙂 🙂 🙂

    • Samantha Hacker 6:45 pm on February 26, 2010 Permalink | Reply

      I don’t actually know Finnish, I just work with so many of the International magazine editions that I find myself encountering languages I’ve never actually seen before (I should’ve known that it’ll take some time for my humor to translate online!) 🙂

      Anyways, I loved that this internship combines marketing and advertising with event planning, and I really wanted to get involved with the Magazine side of the Society.

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